Moving from Consumption to Restraint: A Review of Irresistible Arguments
DOI:
https://doi.org/10.54741/SSJAR/6.3.2026.372Keywords:
overconsumption, marketing, psychology of consumption, degrowth, minimalism, public policy, economic structure, people’s actionsAbstract
How the case for minimizing consumption is made to address the existential challenges of ecological disasters and exclusive development, is summarized here for the benefit of the introductory economics and management students who otherwise would not be knowing the imperative of doing this due to their indoctrination to the contrary in mainstream education. Only heterodox real-world observations and interdisciplinary investigations enable us to not only diagnose the multifaceted ecological crisis rightly but also suggest sane solutions such as degrowth and minimalism to save the people and the planet from the fast-impending dooms day. A set of inter-connected facts and ideas of non-mainstream scholars and activists constitutes the narrative here for intelligent students to examine dispassionately and in detail.
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Copyright (c) 2026 Ayushya Kaul, Esther N Ngaihte, Annavajhula J C Bose
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