BANSAL, N.; MATHUR, S. Influencer Driven Social Media as an Effective Marketing Strategy for Gen Z Consumers: A Bibliometric Review. Social Science Journal for Advanced Research, [S. l.], v. 5, n. 4, p. 49–61, 2025. DOI: 10.5281/zenodo.16628919. Disponível em: https://ssjar.singhpublication.com/index.php/ojs/article/view/273. Acesso em: 2 aug. 2025.