SHUKLA, B. N. New Developments in ROI Analysis and Measurement: A Comprehensive Review. Social Science Journal for Advanced Research, [S. l.], v. 2, n. 5, p. 13–18, 2022. DOI: 10.54741/ssjar.2.5.3. Disponível em: https://ssjar.singhpublication.com/index.php/ojs/article/view/126. Acesso em: 22 nov. 2024.